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16 November 2007- Google Owns a Search Engine Optimization Company
Google paid $3.1 billion for DoubleClick, Microsoft paid $6 billion for Aquantive, and Yahoo paid $680 million for the 80 percent of Right Media that it did not already own and another $300 million for BlueLithium.
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6 November 2007- Why your search engine rankings have dropped
1. Your website changes unintentionally.
2. The links to your website change
3. The websites of your competitors change.
4. Spam elements on your web pages
5. Spam elements on your web pages
6. Technical problems

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25 October 2007-A look into the purpose of Google's "PageRank update"
A lot of blogs have been talking about a PageRank update in progress, but if you look under the covers, it really looks like a manually applied update to a set of sites that are being punished. While the majority of these look like they have been selling links, some of the affected sites do not appear to be selling links.
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Submitting To Crawlers: Google, Yahoo, Ask/Teoma & Microsoft

Submitting To Yahoo
Yahoo is an important crawler-based search engine because many people use the Yahoo site and it provides main results of several other services

As covered with Google, building links is the best way to get listed for free. Yahoo also offers a free URL submission form that you'll find listed on yahoo website.

What if you aren't picked up for free? Yahoo has paid inclusion programs that guarantee to add the pages you submit quickly. The downside to these programs is that you'll be charged every time someone clicks on your listing. If you run out of money, potentially, your listing may be dropped. However, there's still a chance that even if you run out of money, you might continue to be listed for free.

Confused? You're to be forgiven, if so. The programs are so complex that beginners are not recommended to bother with them. Instead, there's a good chance that many pages in your site will just naturally get listed for free.

By the way, Yahoo's crawler incorporates technology from three different crawlers that it purchased in 2002 and 2003: Inktomi, AltaVista and FAST's AllTheWeb. Any references you hear about those crawlers are now superceded by the single Yahoo crawler that operates.

Submitting To Teoma
Teoma is an important crawler-based search engine because it powers the main of the results that appear at the popular Ask Jeeves web. In fact, Ask Jeeves owns Teoma.

Teoma has no free Add URL page. This doesn't mean that you can't get listed, however. Teoma crawls the web, so if you have links pointing at your web site, you may get included naturally

Submitting To MSN
MSN Search is an important crawler-based search engine used by many people. It is currently powered by Yahoo's crawler-based results. However, by the end of 2004, a new crawler-based search engine being developed by Microsoft should be taking over.

That new Microsoft search engine is already available to the public in a limited fashion.

 
 
Internet Marketing Articles
Intro to Search Engine Submission
How can I get my site listed with search engines? It sounds like a pretty simple question, but sadly, search engine More

Your Search Engine Submission Budget
Despite the rise in "paid participation" programs offered by search engines, free search engine submission is still possible More

Submitting To Directories: Yahoo & the Open Directory
Directories are search engines powered by human beings. Human editors compile all the listings that directories have More

Submitting Via Paid Listings: Overture & Google AdWords
Every major search engine with significant traffic accepts paid listings More

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